From Offline Brand Communities to Social Media Based Brand Communities: The Evolution of Brand Communities


Anmaç S.

2nd International Congress on Economics and Administrative Sciences, Bingöl, Turkey, 19 - 20 January 2023, pp.177-178

  • Publication Type: Conference Paper / Summary Text
  • City: Bingöl
  • Country: Turkey
  • Page Numbers: pp.177-178
  • Hakkari University Affiliated: Yes